Words Matter! (if you want to make sales...)

Published: Tue, 11/12/13


 
Most people assume that "copy" is only meant for sales letters or advertising text. That's not the case. Everything you write online for or about your business is copy - intentional or not.

This includes social media updates, blog post titles, email subject lines, email content, your opt-in form, blog posts and articles even.

If you want to get clicks, make sales, get clients, build your list, or grow your business at all... you really have to make those words count.

Let's take opt-in copy for example. I often see "Sign Up For My Newsletter" above a subscription form. First, nobody wants to sign up for yet another newsletter. Second, you're describing what it is to you: MY newsletter.
 
Instead, you want to focus on the benefits - or the results your visitor can expect when they subscribe.
 
(Always sell results, not products or information!)

Whether you write product reviews, create product descriptions for an ecommerce site, have list-building squeeze pages, or create and sell digital products - really, no matter what your niche or business model, you need to learn basic copywriting skills.

The psychology behind "how copy works" is fascinating actually. As is the use of color, and how it influences decisions subconsciously. It's not rocket science (thank goodness) but it's a highly valuable skill you need in order to succeed online.

I've mentioned this copywriting course to you before, on my blog and in an email last week. If you didn't grab a copy of that product, I highly recommend you get it today.
 
Here's why...

You can currently download the entire package, including all of the bonuses, for only $17. I just checked and the special offer is still live. This is a $97 course, so waiting will cost you $80. And even at $97 it's a great value. But at $17... it's a no-brainer.

There's a 60 day money-back gu@rantee, so you have nothing to lose. This is one you'll thank me for showing you! I ordered it myself, and I was seriously impressed with the depth of content! You can read my review here:

http://www.clicknewz.com/8799/learn-copywriting-techniques/

If you've already downloaded the entire package, I encourage you to dig in and start studying the course and the examples, as well as the bonus guides. I particularly liked the "20 Step Flow Formula" that starts on Page 14 of the main course.

You'll love this one...

Get it Here
 
But don't wait, because I'm not sure when the offer will end. I didn't expect it to still be available when I checked a few minutes ago, but I was pleasantly surprised that it was!

Enjoy :-)

Best,
Lynn Terry
ClickNewz.com

p.s. This is one course EVERY business owner needs in their library, because it can make the difference between "getting by" and having a super successful online business - that earns more money in less time.

Get started: http://jvz5.com/c/31526/56664

Imagine what more sales, more traffic, more clicks and more subscribers would be worth to you right now. Way more than $17, obviously. ;-) Get started today!
 
 
*Disclosure: I ordered this course myself, I completely love it so far, this is my referral link, and I am Facebook Friends with Richard G Lewis (the author).
 
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